Buick

Buick is an upscale American automotive brand operating as a premium division of General Motors (GM). Positioned strategically between GM’s mainstream Chevrolet line and its luxury Cadillac division, Buick focuses on delivering affordable luxury, modern technology, and a quiet, refined driving experience. While historically known for traditional sedans in North America, the brand has successfully pivoted its modern lineup exclusively to premium crossovers and SUVs, such as the Encore, Envision, and Enclave. Today, Buick commands a highly significant market presence in China, which stands as its largest and most profitable global market, driving much of the brand's contemporary design philosophy and electric vehicle development.